The LIV Method To Expand NYC Footprint, Open Largest Studio Yet
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The LIV Method plans to open a 12,000-square-foot studio at 2 Gansevoort in Manhattan in January 2027. It will be the New York boutique fitness brand’s third city location and its largest to date, with private, semi-private and group training alongside recovery amenities.

The LIV Method plans to open a 12,000-square-foot studio at 2 Gansevoort in Manhattan in January 2027, adding a third New York City location and what the company says will be its largest studio to date. The site, in the Meatpacking District and West Village area, will offer the brand’s private, semi-private and group training, as well as recovery amenities.

The new studio will include cold plunges, a sauna and practitioner treatments, according to the report by Athletech News. The LIV Method’s existing Midtown East and Upper East Side locations also offer IV therapy; the source does not say whether IV therapy will be available at 2 Gansevoort. The company describes its training approach as built around individual assessments of clients’ strengths and weaknesses, with strength, cardio and dynamic mobility work.

The deal was brokered by Dennis Healthcare, a real estate advisory firm, according to Athletech News. The planned studio is in a designated New York City landmark and part of the Greenwich Village Historic District. The report does not provide details about construction, staffing, membership availability or pricing.

The LIV Method is a family-owned, family-operated and self-funded business, according to the report. Its first two studios are in Midtown East and on the Upper East Side. The Gansevoort location would extend the brand into a different part of Manhattan and increase its local footprint from two studios to three.

At a glance
announcementWhen: Planned opening in January 2027
The developmentThe LIV Method plans to open its third New York City studio, a 12,000-square-foot location at 2 Gansevoort, in January 2027.

A Third Studio in Manhattan

The planned opening adds a substantial new location to a boutique fitness operator that currently has two New York City studios. At 12,000 square feet, the Gansevoort site is described as the brand’s largest, giving it room to bring training and recovery services together in one location. The announcement marks a local expansion; it does not establish how many members the studio will serve or how its size compares with other fitness facilities in the city.

The location also places the business in the Meatpacking District and West Village area, rather than the Midtown East and Upper East Side neighborhoods where its existing studios are based. That may broaden the areas in which clients can access the company’s services. The impact will depend on the studio’s eventual operating schedule, pricing and membership access, none of which were reported.

For readers, the confirmed development is a planned opening, not a completed launch. The stated January 2027 date gives prospective clients a general timeline, while details needed to plan a visit or join remain unavailable.

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From Two Studios to Three

The LIV Method’s current New York locations are in Midtown East and the Upper East Side. The new site would be the operator’s third in the city and its first in the Meatpacking District and West Village area, according to Athletech News. The studio’s proposed size, 12,000 square feet, is the largest among the brand’s locations to date, as described in the report.

The company offers private, semi-private and group training. Its stated method involves assessing each client before using a combination of strength, cardio and dynamic mobility exercises, with an emphasis on injury prevention and performance optimization. These are descriptions of the company’s approach, not independently established outcomes. Athletech News reports that the existing locations also offer IV therapy, but does not confirm it for the new studio.

The business has said it envisions entering markets outside New York eventually, but has no firm plans for expansion beyond the city. The Gansevoort announcement is therefore a specific Manhattan development, not confirmation of a wider rollout.

“2 Gansevoort is the next neighborhood we call home. We don’t just enter a neighborhood; we become part of its fabric.”

— LIV Method founder Matt Sauerhoff and Chief Operating Officer Danielle Krinsky, in a joint statement to Athletech News

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Opening Plans Still Taking Shape

The company has announced a target opening of January 2027, but the source does not report a specific opening day or say whether construction has begun. The date should be treated as a plan rather than confirmation that the studio will be operating then.

Details on membership prices, class schedules, staffing and booking have not been provided. The report also does not confirm whether IV therapy will be offered at 2 Gansevoort, despite that service being available at the brand’s other locations, or specify which practitioner treatments the new studio will provide.

The company has discussed possible growth beyond New York but has reported no firm plans for other markets. It is not clear whether the new studio will lead to further locations or when additional expansion decisions might be made.

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Awaiting Opening Details

The next major milestone is the planned January 2027 opening of the 2 Gansevoort studio. Before then, prospective clients will need further announcements from the company for practical information such as membership terms, pricing, operating hours, class schedules and booking access.

Additional updates may clarify the studio’s construction progress, the exact services available on site and whether IV therapy will be included. Until the company provides those details, the confirmed information is limited to the planned location, approximate size, stated amenities and target opening month. No timeline for expansion beyond New York has been announced.

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Key Questions

Where will the LIV Method’s new studio be?

The planned studio is at 2 Gansevoort, in the Meatpacking District and West Village area of Manhattan.

When is the studio expected to open?

The company is targeting January 2027. No exact opening day has been reported.

How large will the new location be?

The planned space is 12,000 square feet. Athletech News describes it as the LIV Method’s largest studio to date.

What services and amenities are planned?

The studio is expected to offer private, semi-private and group training, plus cold plunges, a sauna and practitioner treatments. The report does not confirm whether IV therapy will be offered there.

Does this confirm the LIV Method will expand outside New York?

No. The company has said it envisions entering other markets eventually, but has no firm plans for expansion beyond New York at this time.

Source: rss

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